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We hope you like your cognac “connected”. Remy Martin’s wants to give its drinkers with “rewards beyond only its dense rich flavors.” That apparently corresponds to an NFC tag built into each bottle to ensure it’s authenticity, freshness.. and that hasn’t been swapped out for some other brandy muck. A tamperproof tag in the cap will broadcast whether it’s been opened or not, but only if you’ve installed the app, you big cognac nerd.
Filed under: Misc, Internet
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Source: Business Wire
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