A large part of Samsung’s success can be accredited to its vastly popular marketing campaign. One of the brains behind the company’s popular “Next Big Thing” campaign, Todd Pendleton has now decided to leave the company. Pendleton currently serves as the head of marketing for Samsung Mobile USA.
A month ago, we saw the Galaxy S6 marketing campaign chief leave the company, so it certainly hasn’t been a fruitful 30 days for the Korean manufacturer’s marketing division. It is being said that Pendleton is leaving the company on his own accord, perhaps to pursue other ventures. Neither company has issued a statement on the matter.
We’re not sure how this will affect Samsung at the moment, but it’s certainly a blow for the company. Luckily, the Galaxy S6 and the Galaxy S6 Edge have received widespread acclaim so far, which should make the lives of the marketing team a whole lot easier.
Via: CNET
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