Samsung posted some good news and some bad news today. The bad news for the company is that their fourth quarter profits for 2014 dropped 27%, which is a fairly significant slide for the holiday months. The bright side, however, is that this drop was smaller than what analysts were expecting.
A big reason that Samsung didn’t have a bigger decrease was thanks to their component business, which is still doing exceptionally well thanks to the general popularity of smartphones and tablets. Sales of the Galaxy Note 4 also increased during Q4, so it held its own against other flagship devices and Apple for Christmas. Total sales for Samsung ended up between 72 and 75 million smartphones, while Apple shipped about 74 million. Those numbers make it pretty clear that 2014 was kinder to Apple than it was to Samsung.
For the quarter, Samsung still managed to pull in about $4.9 billion, and compared to previous quarters, Samsung’s numbers are decreasing slower than they were towards the end of 2014. Samsung has an opportunity with the Galaxy S 6 to finally turn things around and stay competitive at the high end against Apple, but they’ll need a strong 2015 to make that happen.
source: ABC News
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