Fox is about to take over the TVs in more than 100 million homes worldwide. On Monday, Fox announced that it’s acquiring Roku, the streaming middleman that serves as a portal for viewers to hop into services like Netflix, Disney Plus, Hulu, and more. The $22 billion deal may not change Roku’s familiar purple interface, but it could put Fox in control of your data behind the screen.
During a call with investors, Fox CEO Lachlan Murdoch said the plan is to keep the two companies separate. Fox aims to grow its business by adding Fox Sports, news content, and local stations to Roku – one of the most popular streaming device and smart TV platfor …
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