Instagram boss Adam Mosseri is closing out 2025 with a 20-images-deep dive into what a new era of “infinite synthetic content” means as it all becomes harder and harder to distinguish from reality, and the old, more personal Instagram feed that he says has been “dead” for years. Last year, The Verge’s Sarah Jeong wrote that “…the default assumption about a photo is about to become that it’s faked, because creating realistic and believable fake photos is now trivial to do,” and Mosseri eventually concurs:
For most of my life I could safely assume photographs or videos were largely accurate captures of moments that happened. This is clearly …
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