It’s official. Amazon has announced that its 2025 Black Friday Week sale will kick off on November 20 and run up until its Cyber Monday event on December 1. That means you’ll get 12 days of incredible Black Friday deals from your favorite brands like Bissell, Nike, Samsung, Beats, and Dyson, to name a few.
• Shop Amazon’s early Black Friday sale
As TechRadar’s resident deals expert who’s covered Amazon’s Black Friday sale for eight years, I’m breaking down everything you need to know about this year’s event, plus I’m listing today’s best early deals worth shopping right now.
According to Amazon’s press release, the retailer will offer up to 50% off Christmas trees, seasonal decor, Amazon’s own devices, electronics, home items, toys, and kitchen appliances. Amazon will be dropping new deals every day, and the retailer has a fantastic grocery promotion, which includes a $25 Thanksgiving meal featuring a Butterball turkey, homestyle sides, and a classic pre-made pie.
You’ll find more highlights from Amazon’s Black Friday sale below, followed by my pick of today’s 13 best early deals, including record-low prices on vacuums, TVs, smart home devices, the Apple Watch, coffee makers, and more.
Amazon 2025 Black Friday preview
- Amazon Devices: save up to 50% off new releases like Echo Dot Max, Fire TV Stick 4K Select, Fire TV 50″ 4-Series, Blink Mini 2K+, and Blink Outdoor 2K+. You can also save on the Echo Show 11, Fire HD tablets, Kindle Paperwhite, and more.
- Seasonal: save up to 50% on artificial Christmas Trees from National Tree Company and Fraser Hill Farm. Customers can also find up to 40% off Lenox ornaments and up to 20% off holiday gift wrap, bags, and bows from Hallmark.
- Grocery: “Feed 5 for $25” Thanksgiving meal offer featuring Butterball turkey, homestyle sides, and a classic pre-made pie. Available online for same-day delivery where available, and at Amazon Fresh stores.
- Electronics: save up to 50% on JBL and Canon, and up to 45% on select Bose audio and PC hardware from Acer and ASUS. Also enjoy up to 40% from LG, TCL, and Hisense, and up to 35% on select Samsung and Google products.
- Home: save up to 55% on Shark and up to 40% on floor care from Bissell and iRobot. Customers can also find up to 35% off Dyson products and 25% off select luggage from Away, as well as fitness equipment from NordicTrack.
- Kitchen: save up to 50% on Ninja and up to 40% on select kitchen essentials from Bentgo, Vitamix, Staub, and Nespresso. Customers can also enjoy up to 35% off Keurig and De’Longhi, and up to 25% off Breville and Our Place.
Amazon’s 13 best early Black Friday deals
I’ve had my eye on the Blink Mini 2 since its release, and now that it’s on sale for just $17.99, it’s a must-buy. The compact security camera features two-way audio and will alert your phone when motion is detected. The Blink 2 also includes a 1080p HD live view, night view in color with a built-in spotlight, and a wider field of view.View Deal
As the name suggests, the Fire TV Stick 4K streams shows and movies on your TV in ultra-high definition 4K resolution. It’s a good offer for a solid streaming stick that comes with access to all the major apps and supports voice controls through Alexa. Amazon’s pre-Black Friday deal shaves 50% off the retail price.View Deal
This might be my favorite early Black Friday deal _ Amazon’s Fire HD 8 tablet for $54.99, thanks to an impressive 45% discount. While not the most powerful tablet available, the Fire HD 8 has what you need to cover the essentials, including web browsing, sending emails, watching videos, and some light gaming. Battery life is impressive, lasting up to 13 hours, making it ideal for on-the-go use or when you’re just relaxing on the couch.View Deal
If you’re looking for a powerful upright vacuum but don’t want to spend a lot on a Dyson, Amazon has the best-selling Shark Navigator Lift-Away Deluxe on sale for $119.99. The upright vacuum works on both carpet and hard floors, featuring lift-away technology that allows you to easily clean hard-to-reach areas by simply lifting the pod.View Deal
The JBL Tune 510BT are Amazon’s best-selling headphones and would make a great stocking stuffer at just $24.95. The headphones feature Wireless Bluetooth 5.0 Streaming, so you can stream music and podcasts and take calls from your device, and you’ll enjoy an impressive 40 hours of battery life. They also come with JBL’s renowned Pure Bass sound. If you need something inexpensive and you need it now, it’s hard to argue with this price tag… View Deal
This portable blender packs an impressive punch for something so small; while its capacity is a single-serve 16-oz, it can crush ice and frozen fruit without breaking a sweat with its stainless steel BlastBlade. Plus, it even has a sippy-cup lid that pops open to keep your beverages fresh.View Deal
I already own the best-selling Ring Video Doorbell and can’t imagine living without it. The smart doorbell includes a built-in battery and allows you to see, hear, and speak to anyone from your phone or computer. Today’s early Black Friday deal from Amazon is a new record-low price.View Deal
Bissell portable carpet cleaners have become breakout stars at holiday sales, such as Black Friday, and the top-rated Little Green Mini model is currently on sale for $84.99. Perfect for pet owners and parents, the portable carpet cleaner can magically erase spills and stains from carpets, couches, auto interiors, and more.View Deal
Amazon has Keurig’s highly-rated K-Supreme coffee maker on sale for $99, thanks to a massive 48% discount. The coffee maker can brew four different cup sizes and features multistream technology that results in more flavor and aroma in your coffee.View Deal
This is an appliance I already own and love, having actually received it as a Christmas gift a few years ago – the Ninja top-rated 8-quart Foodi air fryer. Now on sale at its lowest price, the Ninja Foodi features a large dual-basket design that allows you to prepare multiple foods simultaneously and offers six preset cooking programs for fast and easy meals.View Deal
While we typically don’t see good Black Friday Apple deals until the actual date, this $50 discount on the new Apple Watch SE 3 is an excellent bargain. The Apple Watch SE 2 currently holds the position as the best budget smartwatch, but the SE 3 more than matches it – and it’s a smarter buy while it’s on sale ahead of Black Friday.View Deal
Here’s another appliance that I own and can’t imagine living without. The Dyson V9 has the same maximum runtime as the V8, but features a faster-charging battery and a useful LCD screen for displaying information. It’s also more lightweight and features a smaller dust cup, making it a worthwhile consideration for those with a small home. Today’s early Black Friday deal brings the price down to a record low.View Deal
Amazon just dropped LG’s 65-inch C5 OLED TV to $1,396.99, thanks to today’s $1,300 discount. Awarded five out of five stars in our review, the OLED display delivers an outstanding picture thanks to LG’s Alpha 9 AI processor Gen8, impressive gaming features, and a comprehensive smart platform featuring all-new AI capabilities.View Deal
Shop more early Black Friday sales
- Amazon: 45% off TVs, AirPods, air fryers & vacuums
- Apple: iPads, AirPods & MacBooks from $119
- Best Buy: $1,000 off TVs, laptops & headphones
- Home Depot: 40% off appliances, furniture, grills & tools
- Lenovo: 45% off laptops & tablets
- Lowe’s: up to 30% off appliances, holiday decor & tools
- Target: 40% off Christmas decor, clothing & furniture
- Walmart: furniture, cheap TVs & vacs from $69
- Wayfair: 54% off Christmas, furniture & decor
