Friday, February 23, 2024

Apple shares new Vision Pro ad just days before launch

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Apple has dropped a new Vision Pro ad just a few days before the launch of the new device. You can watch it above.

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The 70-second ad, posted on Apple’s YouTube channel on Sunday, has Supertramp’s 1974 hit Dreamer as the soundtrack and shows the $3,499 mixed-reality headset being used in a variety of settings.

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  • The Apple Vision Pro app situation: the good, the bad, and the ugly

  • Can the Vision Pro play VR games?

  • Does the Vision Pro require a computer or phone?

The Vision Pro headset is Apple’s most significant product launch since the Apple Watch smartwatch in 2015. There’s a lot riding on the device, which will start landing in customers’ hands in the U.S. on Friday, February 2. Other countries are expected to follow soon.

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