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Saturday, January 21, 2023


When it comes to being hungry in the Metaverse, there are no limits to the variety of products and services users can access once immersed in these virtual reality worlds.

Although it seems impossible, and that can only happen in Hollywood movies, the evolution of technology will allow us to enjoy the pleasures of tasting dishes from anywhere in the world and virtually. The official trading platform allows you to take benefit of the positives!

The food of the future will also be digital.

The way people will be able to attend a restaurant will be completely different in the Metaverse, where the participation of avatars, cameras, and scanning technology to recognize customers will be the protagonists.

The dishes will be offered through the exact needs that the user has after possibly answering a survey where the possible tastes and requirements will be replied to make later them known to the chef if it is an exclusive restaurant.

In the case of enormous fast food companies, they already know the worldwide menu; only the possibility of having them all in the same virtual world would perhaps be a great feeling.

The possibility of carrying out these activities and consuming drinks and food will be possible through virtual reality glasses, which make the various situations generated in virtual scenarios much more accurate, from sharing a cocktail to the moment they are served dishes.

The popularity of virtual worlds created to date has been increasing consecutively, showing that many people are interested in merging real life with virtual life, making digitization an elementary part of ordinary life.

After the appearance of the COVID-19 pandemic, the way of interacting with the acquisition of food products and food, in general, changed radically, achieving more significant interaction between what we now know as home services that broke down the barriers of mistrust that could have existed due to the lack of physical relationship in the purchase and sale of food products.

It is complex to fully understand what the Metaverse represents and what it will entail; the exciting thing is that various aspects and sectors of daily life are trying to link with what virtual reality is and its possible effects on society in general.

Many companies are trying to get started in what virtual reality represents and the digitization of traditional food sales processes, aiming to benefit as much as possible from interacting with the public digitally.

The connection between the Metaverse and the food industry

The most recognized brands worldwide, not only in terms of food but also in the sale of food, are doing their best to get involved and be part of the Metaverse.

Diverse strategies have been designed by companies such as McDonald’s, Burger King, Carrefour, and Chipotle, among many others, to set a precedent and establish themselves in a new consumption environment; only this time, it would be 100% digital.

On the other hand, it is also linked to the Metaverse regarding gastronomic consumption, where to date, the first virtual gastronomic world already exists and is called OneRare, where not only is the restaurant accessed and an experience similar to reality is had, from the selection of dishes on the menu to share with friends.

These virtual and digital ecosystems increase users’ curiosity regarding the possibility of social interaction and how they can sharpen their senses and, in turn, consume digital products and services.

An immersion from which many will not escape

Despite being up-to-date and accepting of digital and technology, exploring a new world, where exploring and knowing each element that makes it up, represents a challenge for all users, both beginners and experts.

The elements that will make these experiences possible will be the Metaverse, Web 3.0, the NFTs, including the Decentralized Autonomous Organizations (DAO); of course, all these concepts are anchored to the technology offered by the blockchain, which will guarantee security, speed, and decentralization of digital transactions.


There is a lot of speculation around this topic. Many large companies are betting on a new perspective of digital commerce beyond what we know today as e-commerce, where the possible continuous training in the digital field will determine the social effects and the acceptance of technological innovations.