Reels are about to show up in yet another Facebook feature

As its answer to TikTok, Reels is clearly a particularly important priority for Meta. Which is why a number of its platforms’ recent feature updates often involve Reels. And today’s announcement was not exempt from Meta’s push to make Reels just as competitive as TikTok.

On Thursday, Meta announced that it would be bringing Reels to Facebook Groups, mentioning it as one of three new ways for users to “to connect over shared interests.” Facebook group members and admins will be able to add “audio, text overlay and filters on top of their videos before sharing to bring their stories to life.”

screenshot

Beside their blog post announcement, the enabling of Reels in Groups was also announced via Facebook’s 6th Facebook Communities Summit, a screenshot of which is below.

Meta is also continuing to further connect its two flagship social media platforms, Instagram and Facebook, to each other. In the same announcement, it was also revealed that you’ll be able to share public Facebook events to an Instagram story.

The screenshot of this feature that was shared with Digital Trends seems to show an in-progress Instagram story that features basic information for an upcoming Facebook event and what looks like a button link that says “See Event Page.”

Meta

While Reels struggles to keep up with TikTok, it is kind of nice to see Meta focusing more on developing the aspects of its platforms that aren’t TikTok clones, such as Facebook Groups and Events. Even if it means part of that development will involve bringing Reels along for the ride as well.

It seems like a more worthwhile pursuit for Meta would be to develop the unique parts of its platforms that its users still value instead of merely chasing TikTok or the next new thing that comes along.

Latest posts

Ditch the bulky watch at night, as Garmin launches its dedicated sleep band

Garmin launched its new smart band, the Index Sleep Monitor.

Amazon Prime Day 2025: dates CONFIRMED, plus early deals and what to expect

Amazon's biggest sale of the year has been announced, and I'm gathering all of the info you need to prepare,

Samsung’s long-awaited XR headset may finally have a launch date

Samsung's XR headset will allegedly launch sometime in September, during Samsung's domestic unpacked event.

Google app could level up with this powerful AI feature for Android users

The latest Google app update introduces a new video analysis feature for Gemini, similar to ChatGPT. Users can upload videos

Google’s new Veo 3 could land on YouTube Shorts this summer

YouTube's CEO confirmed Google's Veo 3 model is headed for Shorts this summer.

We called this phone ‘incredibly gorgeous’ two years ago, and now it’s over 50% OFF at Best Buy

Best Buy is carving an outstanding $450 off the Motorola Edge Plus (2023), one of our favorite Moto phones in

Samsung’s next Unpacked event may be around the corner, leak suggests

Prominent tipster Evan Blass took to X to state that Samsung's summer Galaxy Unpacked will be held on July 9,

Google’s new update lets you have a real voice chat with Search

Google is testing voice chats in Search that talk with you in real time.

Rokid’s new AR glasses are basically a laptop you wear on your face

Rokid’s AR Spatial glasses want to turn wherever you are into your own personal work-and-play zone.

Craig Federighi Explains Why Apple Won’t Merge iPad and Mac: ‘We Don’t Want to Build Sporks’

MacStories' Federico Vittici, who is known for his focus on the iPad as a main computing device, recently did an