With the new trend of shifting businesses to digital platforms, marketing has been nothing but challenging and competitive amongst the swarm of digital companies going after the same niche and target audiences. Search Engine Optimisation (SEO) is then a handy practice utilised by many e-businesses and websites to rank higher in Google searches and make their brand discoverable. An organic SEO agency can help you achieve precisely that. We have narrowed down 5 obvious signs that make ordering SEO services an absolute necessity for your brand.
1. When you are not discoverable in your niche
A quick Google check can reveal your ranking on the search engine amongst your niche. If you search for your website or the most important keywords affiliated with your niche and you rank nowhere on the first few pages, then you absolutely need SEO help from professionals.
2. You do not have traffic
If you are worried about the lack of visitors to your page or the gradually declining traffic on it, you need an SEO expert to help you optimise your website to attract traffic. A quick Google Analytics review of your website can reveal your statistics. Even if you are a local business thinking that SEO wouldn’t help bump up your business, you should reconsider as many users now prefer to browse for local services through Google search. The relevant location keywords can help your service be discoverable.
3. No conversions, only peaks in analytics!
You desperately need an SEO professional when you have peaks in your graphs but no conversions and really low sale margins. Even with a perfectly optimised website with quality content and traffic, your peaks not materialising into conversions are of little use. An SEO expert can therefore point out mistakes such as whether you are targeting all audiences instead of a specific target audience, your keywords not being relevant enough, and whether your site has an engagement for the sake of it and is failing to cultivate brand loyalty.
4. Your website has a poor user experience
If your Landing Page lacks clarity, navigability, quality content, attractive design, do not give out information clearly, lacks a call to action, or has speed issues, this may equate to your website giving out just a poor user experience. This also impacts your rankings in Google searches. Therefore, SEO compliments the user experience by resolving just those issues and providing an enhanced stay time for visitors to your website.
5. You are ready to commit but overwhelmed by technicalities
Lastly, if you are a brand owner who is prepared to commit to what SEO has to offer but fears the technicalities involved, make sure to research experienced and trustworthy SEO agencies and professionals to invest in for the long-term, which can bring up your content rankings and help generate your brand loyalty!
Final Word
As competition grows, you need to make sure you have access to all the help you need to boost your website. If you face any of these problems, you know it’s time to order SEO services. Stay ahead of everyone and make sure your website is problem-free by investing in a trustworthy organic SEO agency.