Friday, April 19, 2024

Snapchat is selling more than just crappy merch

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Weeks ago, Snap opened up an in-app Snapchat store to sell merch, which appeared to be an attempt to open up a new revenue stream. But it looks like it will offer more than just dancing hot dogs. During yesterdays NBA All-Star game in Los Angeles, Snap held a concert that doubled as a sneaker drop for yet-unreleased Jordans.

Technically, fans couldnt buy the shoes on site — they had to scan a QR code that then allowed them to purchase a pair of the AJ III Tinkers, which ar…..
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