Thursday, March 28, 2024

Instagram gives social media influencers the benefit of the doubt

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The chaos surrounding the cancelled Fyre Festival is a perfect example of how social media influencers can misguide consumers. Instagram users were led to believe they would be rubbing shoulders with supermodels like Kendall Jenner and Bella Hadid in the Bahamas, after both of them heavily promoted the event on their accounts without ever disclosing they were paid to do so. People who spent thousands of dollars to attend eventually realized this was far from reality. Instead, the prom…
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