Dailymotion announced this week that it has completely redesigned its app and advertising strategy. And the company hopes to attract viewers with higher quality content created through partnerships with media and entertainment brands. Three new partnerships with Universal Music Group, CNN and Vice were also announced.
On the new app, video content will now be divided into four themes — news, sports, music and entertainment — and geared towards 18- to 49-year-olds. Dailymotion…Read more
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