Thursday, April 18, 2024

BlackBerry’s KEYone is an exciting return to form

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With a global launch in the works and the hopes of diehards at an all-time high, the pressure was on BlackBerry and TCL to deliver on all that Mercury hype. We cant render an official verdict yet, but my gut tells me theyre onto something. Say hello to the BlackBerry KEYone.

Yes, Mercury was a better name, and yes, the capitalization is weirding us out too. No matter: Despite the nature of its creation, the KEYone feels like a pretty triumphant return to form for a brand in need …
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