Thursday, March 28, 2024

Investors temper Samsung recovery expectations

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Samsung managed to get a lot of its financial mojo back earlier this year after the successful launch of the Samsung Galaxy S6 and Galaxy S6 edge. The new flagship devices helped set the stage for a turnaround by Samsung after 2014’s relatively dismal performance. Although the Galaxy S6 was greeted with strong reviews and strong sales numbers initially, investors are starting to pull back a little bit on expectations for the rest of the year. Samsung is expected to announce preliminary numbers for the second quarter and guidance for the rest of the year on Tuesday.

Several analysts are projecting second quarter earnings to be in the 7.2 trillion won range ($6.4 billion USD). Park Jung-hoon with HDC Asset Management probably expresses the sentiment the best when he says “I think so long as the first digit doesn’t start with a six it won’t be a shock.”

A survey of 39 analysts by Thomson Reuters indicates 2015 profit is expected to be around 27.8 trillion won ($24.7 billion USD), an improvement over 2014’s 25 trillion won ($22.2 billion USD) which was a three-year low for Samsung.

One item that seems to be troubling investors was Samsung’s failure to anticipate interest in the curved-screen Galaxy S6 edge. Although the company is now ramped up to meet demand, they may have missed their opportunity to capitalize on buyer interest. On a larger scale, analysts are also looking at trends in Europe and China that may not be the most favorable for the smartphone market, including Samsung.

source: Reuters

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