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HomeNewsT-Mobile Looks to Shake Up Cellular Industry Again With 'Un-carrier 8.0' Announcement...

T-Mobile Looks to Shake Up Cellular Industry Again With ‘Un-carrier 8.0’ Announcement Tuesday [iOS Blog]

T-Mobile today announced that it will be broadcasting a “fireside chat” with CEO John Legere and Yahoo Tech’s David Pogue tomorrow. During the live webcast, Legere will announce the terms of “Un-carrier 8.0” and answer questions about the latest chapter in the company’s ongoing Un-carrier initiative to differentiate itself from the other major U.S. providers.

Details on the changes T-Mobile plans to introduce have not yet been revealed, but the carrier teased the announcement was “so big we had to keep it under wraps.”

In the past, the company’s initiatives have produced market-wide changes in the cellular industry, including contract-free service plans and generous bonuses for switching carriers. The most recent Un-carrier announcement back in September focused on Wi-Fi calling and texting as well as a partnership with Gogo in-flight wireless.

The Un-carrier 8.0 webcast will begin on Tuesday, December 16 at 10:30 AM Eastern / 7:30 AM Pacific. It will be broadcast from newsroom.t-mobile.com with a link to the stream available starting Tuesday morning.