Thursday, April 25, 2024

Lenovo to launch tablets under Motorola’s name once acquisition completes

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Motorola has not released a tablet in more than four years. In October 2011, it was the Xyboard that hit the market to represent what the company could do with tablets. Pretty soon, though, Motorola will return to the tablet market (just like HTC). Lenovo just needs to finish the acquisition process which is expected to happen by the end of this year.

Lenovo CEO Yang Yuanquing said in an interview that tablets would return to the Motorola brand after his company has completed the acquisition. As expected, new phones will be on the way as well. The Chinese company is applying a dual-brand strategy with Motorola. Depending upon the brand awareness in certain regions, Lenovo will either apply its own, Motorola’s, or both names to a product. For example, it is safe to assume the Motorola name will be the only one used in the United States. Other markets, like China, will likely continue to see Lenovo.

Source: China Times
Via: G 4 Games

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