I know we can personally confirm 4 lines that dumped Sprint after our return from Vegas. That will soon be 5 when one of our other guys has a chance to swing by the store. What many of us really want to know though, is what are the hard fact numbers when it comes to the 4th phase of T-Mobiles Uncarrier approach lead by John Legere. Sadly, they aren’t releasing any hard numbers, but if the social side of things is even partly true, then it is looking pretty big.
Some recorded 80,000 break-up letters have been posted to various social media outlets by customers that were ready to move on from their current provider and jump on board with T-Mobile. Hopefully each and everyone one of them did just that. That number only accounts for the ones that have taken part in the whole social break-up thing.
To help increase the exposure and up the subscriber base, T-Mobile has also added in US Cellular customers and a few smaller regional carriers around the states. Previously you could only qualify if you were coming in from Verizon, AT&T or Sprint. They are also going to increase the number of handsets you can turn in and will also accept damaged devices too. Don’t expect $200 for broken screen on an S4.
“This is not just a promotion,” T-Mobile marketing chief Mike Sievert told Re/code on Thursday. “What we are trying to do is bring an end to unfair one-way onerous contracts in this country.”
It doesn’t sound like this offer is going to be going anywhere. How many of you out there have officially “broken-up” with your carrier for T-Mobile?
Source: Recode Via: TmoNews
Check out all the social Break-Up letters at RebelMouse or through the hashtag #BREAKUPLETTER