Forrester Research has come out with its annual report on technology consumption in the US, and tablets are certainly gaining popularity. Although slightly lower than Pew Research’s figures, Forrester deduced from its nigh 60,000-strong survey that 19 percent of ‘mericans over the age of 18 own at least one tablet — double the number the research outfit noted last year. While tech penetration is lowest among adults aged 47 and up, 14 percent of this demographic now have slates, which again is twice the figure recorded in 2011. Another notable stat that’s risen is daily internet use, with 84 percent of adults hopping online every day (up from 78 percent last year), and approximately half of those owning a smartphone of some variety. TVs are pretty well connected also, as 43 percent of the plugged-in population has accessed the net from their living rooms, with games consoles being by far the most popular intermediary. The whole report isn’t available to the public, but why not use the time you would’ve spent reading it inspecting what’s under the tree, and hoping you’ll be responsible for upping those tablet stats in next year’s report.
Filed under: Cellphones, Desktops, Laptops, Tablets, Internet
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Via: TAUW
Source: TechCrunch, (2), Forrester Research (1)
