Galaxy S III Mini indicates Samsung’s hero strategy works

Now that the Samsung Galaxy S III Mini has been confirmed, the first question you should be asking yourself is this: if the original was too big, will this device be just right? It’s exactly that that Samsung wants you to be thinking – even though the components inside this “Mini” version of the device may be rather different from the original, it really depends on your perspective whether or not you’ll accept the Samsung “Hero” branding that’s taking place here. It worked with the simultaneous launch of the Galaxy S III on multiple carriers in the USA with the same model and name intact – will the “S III” magic continue forth with another nature-toting smartphone?

With the Samsung Galaxy S II, the company made a giant mistake sending out different devices to several different carriers with different names on each of them. Now Samsung retains the good points of having multiple different devices – they made the Galaxy Beam, after all – while they keep one great hero collection in-tact. With the Galaxy S III Mini, a built-in fanbase can be accessed.

Samsung has created a device in the Galaxy S III that works with a variety of 3rd party apps that support sharing. We’ve seen these apps appear on several devices since the Galaxy S III appeared – and in some cases, they existed on devices before the S III as well – but now that the one hero has them, the lesser devices will follow. Have a peek at this hands-on with the Galaxy S III’s sharing abilities and expect them to appear on the Galaxy S III Mini as well:

S-Beam

AllShare Play

Camera Sharing with Share Shot and Buddy Photo Share

Now if you’ve got the Galaxy Note II, the Galaxy Note 10.1, the Samsung Galaxy S III, and the Galaxy S III Mini, you’ll be able to share – almost without exception – back and forth between them with near-exclusive abilities. Sound like another company you know?

This is the way you go big in the smart device industry today – exclusion under the guise of value-added features. Let us know if you feel the same way, and be sure to stay tuned for the Galaxy S III Mini as it either follows the slipstream created by the Galaxy S III or it fades into obscurity.

Galaxy S III Mini indicates Samsung’s hero strategy works is written by SlashGear.
© 2005 – 2012, SlashGear. All right reserved.


Related posts

Latest posts

Apple might discontinue its most ‘courageous’ iPhone accessory

The sometimes controversial Lightning to 3.5mm headphone adapter is at the end of its road. The accessory first launched with the iPhone 7 in 2016.

Kino is the iPhone camera app I’d recommend to everyone

The iPhone's cameras can pull off a lot of tricks, but it's not easy. Kino fixes many design sins and makes it simple to get artistic videos.

The Galaxy S25 could add a new feature that’s perfect for mobile gaming

The Galaxy S25 could come with a new Game Assist mode that doubles the frame rate without affecting battery life or heat output.

Nvidia’s new GPUs are already running into problems

Nvidia's next-gen Blackwell architecture, after suffering a delay, is in more hot water as data centers deal with overheating problems.

4 CPUs you should buy instead of the Ryzen 7 9800X3D

The Ryzen 7 9800X3D is an incredible gaming CPU, but these four alternatives give AMD's latest a run for its money.

Android 15 is officially coming to these seven Motorola phones

Motorola recently confirmed that Android 15 is coming to seven more of its smartphones. Here are the newest ones included.

SUPCASE Black Friday: Get 15% off sitewide and 50% off clearance items

This SUPCASE Black Friday sale is the best time to save on tough, mil-grade cases for your iPhone, Samsung Galaxy, and more. Even Steam Deck cases.

Eaton, Treehouse to boost home capacity for EV charging, energy storage

Eaton and Treehouse have partnered to accelerate the electrification of homes for EV charging and energy storage.

The iPhone 16 just beat the Galaxy S24 in a 5G speed test. Here are the results

In many countries, the iPhone 16 series has bested the Samsung Galaxy S24 series in terms of speed. Against the iPhone 14 and iPhone 15, it does even better.

This affordable tablet runs on Android 14 — it’s on sale for only $98

The Zonko 10-inch tablet is powered by Android 14 and 8GB of RAM. It's pretty affordable at its original price of $200, but it's now down to $98 from Walmart.